Shea Daspin

Social commerce expert with a proven record of turning content, creators, and community into measurable revenue. Experienced in developing integrated strategies specialized in TikTok Shop and livestreaming. Builds high-performing creator partnerships, that leads to increased brand awareness, conversion, and customer loyalty. Combines cultural insight, trend fluency, and compelling storytelling with rigorous performance analysis to optimize and scale growth. Skilled in influencer recruitment, content development, merchandising, community engagement, attribution, and platform management, with a customer-first approach to creating seamless, engaging shopping experiences that consistently deliver sustainable commercial impact and long-term brand value.